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Herrería 19 A
Villabuena de Álava, 01307
Álava, España

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Hotel viura
Give the Viura experience

Give the Viura experience

Stay nights, wine tastings menu, wellness services, winery tours, ask per open dates



In Villabuena de Álava, home to Hotel Viura, almost every family owns or works at a winery. "Land of Wine," they call La Rioja. And it's true; it is the land and culture of wine: tradition, passion and know-how.


El Viura wells up like a volcanic eruption next to the village church. Whimsically stacked cubes embedded in the hillside stone make first-time visitors to our hotel feel like they're standing before a sculpture and not a building. A sculpture that melds into its surroundings, incorporating roots from the past (physically and emotionally) in the form of ancient secret escape tunnels that we have turned into part of our winery.



Our rooms are large, much larger than normal. We aren’t lacking in space, and we wanted to share the benefits with our guests. Rooms where Brutalist concrete and the Basque love for wood and noble materials live side-by-side. Rooms with large windows to gaze out over this privileged setting. Welcome to Viura, the perfect starting point to experience this Land of Wine.


We believe in reducing water consumption and replacing towels only when our clients request that we do so. We believe in monitoring and making the best use of the energy we consume. We believe in Tesla and sustainable mobility, lending bicycles to our clients and offering free electric car chargers in our parking. We believe in Km0 products and reducing plastic packaging as much as possible. We believe in sustainable, environmentally-friendly development. We create our own energy BIOMASS.

HOTEL VIURA perfect starting point to discover the LAND OF WINE

The most important thing about a hotel is not only that its guests return, but never forget it.

Wine, history, gastronomy and nature. Discover RIOJA at every time of the year through its wineries, its villages, its monuments and its people. Enjoy wine tourism in a thousand different ways in the best wineries. Leisure and sport activities for all. Follow our Blog, a perfect space for Wine Lovers who do not want to miss any event that we organize every month in our hotel or those in the area. A hotel with a special soul in a land with a lot of color and flavor.

Discover our news

We want to be your starting point to know our Land of Wines. Discover all our oenological, gastronomic experiences and the latest news from Hotel Viura.